Heidi Hafner

Backlinking for Better SERPs

– Posted in: Marketing, SEO
SEO Backlinks

There have been many articles on backlinking over the years. I have heard positive and negative remarks about it. In fact, even today as I do some more fact checking, I found so many regurgitated articles on the Pros & Cons of Backlinking. I understand why a website owner might get confused!Backlinking is the “link [...]

How to Promote Your Blog and Make it Viral (Infographic)

– Posted in: Marketing
How to Promote Your Blog

It’s common to focus all your energy on writing a blog post, and then completely forget to promote it. Write it and let Google do the rest – right?The great P.T. Barnum once said:Without promotion, something terrible happens… nothing!That’s right. Absolutely nothing.Today’s infographic goes through the step-by-step process on how to promote your blog and [...]

Clues to Writing High-Converting Newsletters

– Posted in: Newsletters
Conversion Chart

Do you send newsletters to help drive deals and income for your business?You’re not the only one. Research shows that newsletters are one of the most effective ways to drive revenue for your business.Did you know there are many distinctive components necessary to get the best results in your newsletter? If not, you could be [...]

6 “Smart-Plugins” for WordPress

– Posted in: Plugins
WordPress Tools and Plugins

WordPress and the plugins that come with it have grown exponentially over the years. WordPress plugins have become smarter with an artificial intelligence that makes it possible to learn from experience and make decisions based on what it learns. This learning ability results in an enhanced usability, as AI algorithms observe individual user behavior. Over [...]

Facebook Spoof in My Email

– Posted in: Facebook, Hacks, Passwords
Facebook Spoof

I was cleaning out my spam folder today when I came across an email that jump-started my heart and got me a little panicked. It was an email that looked like it was from Facebook telling me that my password had been reset. I frequently check all my privacy settings and try to take all [...]

Shareaholic Hack for Thesis 2.x

– Posted in: Hacks
Shareaholic Logo

Shareaholic is a very popular plugin used with WordPress. The plugin supplies share buttons to many social media networks, which allows readers to share articles they read on their favorite websites. When I installed the plugin, I noticed that the buttons were below my featured image and not under the title as it should be. [...]

Google’s New Inbox App

– Posted in: Google, Inbox App
Inbox by Google

Google recently released a new app called “Inbox” and it’s an invite only app at this time, which provides a new front end to your Gmail. It still holds all the same folders/tabs that Gmail has, but they have created it more as a standalone app to access your Gmail. I finally received my invitation [...]

Landing Page Mistakes that Lose Conversions

– Posted in: Conversions

What’s a Landing Page? A landing page is the section of a website accessed by clicking a hyperlink on another web page, typically but not limited to, the website’s home page. What are conversions? According to Google Analytics, “A conversion is the completion of an activity on your site that is important to the success [...]